Free Marketing Resources
Seth Godin Free Download
Seth Godin is a world renowned Marketing Expert. Here is a 45 minute download of a Master Class he gave. It is a free download that contains extremely valuable information for all business owners.
Guerilla Marketing
Most sales people spend all day dialling for pounds, chasing prospects who are mentally if not physically backing away from them, and they waste most of their time chasing deals instead of closing them.
At the same time, most companies spend all kinds of money on advertising and don't get nearly enough return on their investement.
Perry Marshall's "Guerilla Marketing for Hi-Tech Sales People" is an information-packed audio CD that discusses 21 principles that you can use to eliminate cold prospecting and wasted advertising pounds in today's fiercely competitive B2B marketplace. You can get your copy for free here.
We received our CD within 14 days with no need to give any credit card details or any payment what so ever.
Google AdWords
Google has a system that makes it possible, for the first time in the history of the world, to deposit £5, write a couple of ads, and instantly get access to over 100 million people - in less than
10 minutes.
It's called Google AdWords and it's worth knowing about. In fact it may be the first and best thing to do to get traffic to your site.
But it's not always as easy as we just made it sound - AdWords has some nuances, and most people have a rough time at first.
Perry Marshall has written a very helpful e-course called "5 days to success with Google AdWords" and there's no charge for it.
You can get it here! There is no charge just enter your email address and receive the e-course delivered to your inbox.
Whitepapers
If you sell any kind of service, technology or sophisticated product, a White Paper is the best way to educate your customers about that technology.
You can use a white paper to build your credibility, get free exposure in the press, attract new customers, and drive new technology into change-resistant, conservative markets.
Most white papers are either too technical (boring) or too commercial (thin and cheesy) - but Perry Marshall has written a guide that shows you how to strike the perfect balance.
But what's most important of all, though, is promoting and publicising your white paper - because the best white paper in the world is no good unless somebody reads it!
Find out about Perry's Definitive Guide to Writing and Promoting White Papers: It's free!
Not so free resources that we recommend
A must read for every business owner.
If you have not read this book you should. Every business owner we know who has read this has taken so much from the book and still uses it as a reference tool long after they first read it.
If you want to creat a great business model for that can be repeated please read this book.
Click on the Amazon link and read the reviews of business owners for yourself.
A high speed laptop. Highly recommend
"I bought this for use as light home desktop replacement and mobile laptop for presentations to clients. The speed is absolutely superb which I think is mainly due to the 4gb RAM as my desktop has similar processor speed (2gb) but is nowhere as quick as this....." Lee Grant Woodford - LGW Consulting


